ExploringHealthTourismExecutiveSummary${protocol}://www.e-unwto.org/doi/book/10.18111/9789284420308-Friday,August02,201911:20:38PM-IPAddress:49.80.172.117${protocol}://www.e-unwto.org/doi/book/10.18111/9789284420308-Friday,August02,201911:20:38PM-IPAddress:49.80.172.117ExploringHealthTourismExecutiveSummary${protocol}://www.e-unwto.org/doi/book/10.18111/9789284420308-Friday,August02,201911:20:38PM-IPAddress:49.80.172.117Copyright©2018,WorldTourismOrganization(UNWTO)andEuropeanTravelCommission(ETC)Copyrightcoverphoto:©KsenijaExploringHealthTourism–ExecutiveSummaryISBNprintedversion:978-92-844-2029-2ISBNelectronicversion:978-92-844-2030-8DOI:10.18111/9789284420308PublishedbytheWorldTourismOrganization(UNWTO)andtheEuropeanTravelCommission(ETC).Firstprinting:2018.Allrightsreserved.ThedesignationsemployedandthepresentationofmaterialinthispublicationdonotimplytheexpressionofanyopinionswhatsoeveronthepartoftheSecretariatoftheWorldTourismOrganizationandtheEuropeanTravelCommissionconcerningthelegalstatusofanycountry,territory,cityorarea,orofitsauthoritiesorconcerningthedelimitationofitsfrontiersorboundaries.WorldTourismOrganization(UNWTO)EuropeanTravelCommission(ETC)CallePoetaJoanMaragall,42RueduMarchéauxHerbes6128020Madrid1000BrusselsSpainBelgiumTel.:(+34)915678100Tel.:(+32)2-5489000Website:www.unwto.orgWebsite:www.etc-corporate.orgE-mail:info@unwto.orgE-mail:info@visiteurope.comCitation:WorldTourismOrganizationandEuropeanTravelCommission(2018),ExploringHealthTourism–ExecutiveSummary,UNWTO,Madrid,DOI:https://doi.org/10.18111/978928442030.8AllUNWTO/ETCjointpublicationsareprotectedbycopyright.Thereforeandunlessotherwisespecified,nopartofaUNWTO/ETCpublicationmaybereproduced,storedinaretrievalsystemorutilizedinanyformorbyanymeans,electronicormechanical,includingphotocopying,microfilm,scanning,withoutpriorpermissioninwriting.UNWTOandETCencouragethedisseminationoftheirworkandarepleasedtoconsiderpermissions,licensing,andtranslationrequestsrelatedtoUNWTO/ETCpublications.Per...