零点桌游吧创业计划书目录第一章执行总结....................................41.1公司简介....................................41.2企业文化....................................41.3公司标识....................................41.4产业前景....................................51.5营销策略....................................5第二章行业分析....................................62.1行业概述....................................62.2桌游益处....................................82.3行业特点：..................................92.4行业发展...................................102.5行业前景...................................11第三章项目分析..................................113.1项目简介...................................113.2具体模式...................................133.3桌游吧标识.................................143.4桌游项目...................................143.5所需物品...................................223.6桌游吧选址.................................233.7桌游吧装修.................................233.8细节问题...................................241零点桌游吧创业计划书第四章市场分析...................................254.1市场背景...................................254.2消费因素...................................274.3消费者游戏选择偏好.........................284.4SWOT分析..................................29第五章发展战略...................................305.1总体战略...................................305.2具体战略...................................305.2.1第一阶段...............................315.2.2二阶段.................................325.2.3第三阶段...............................32第六章团队管理...................................326.1团队设置...................................326.2部门职能...................................336.3引进专业人才...............................336.4在就近学校招聘兼职.........................33第七章：经营策略.................................347.1目标人群分析...............................347.2推广策略...................................357.3网络宣传方式.......
