“知乎治校”现象的内在机理及对策研究.pdfVIP免费

基金项目:本文系2022年度教育部人文社会科学研究青年基金项目“利用青年热词加强大学生需求表达与价值引导研究”(编号:22YJC710033)阶段性成果“知乎治校”现象的内在机理及对策研究房晨(淮阴工学院,淮安223003)摘要:信息化时代,互联网已成为开展青年学生思想政治教育的重要阵地,而网络舆情的出现则是对高校治理能力的考验。高校网络舆情传播迅速且涉及面广,负面的舆情信息使高校深陷舆论漩涡,不仅让学校形象和声誉受到很大损害,更是对校园安全与稳定构成威胁,也给高校网络舆情引导工作提出新的内涵和新的要求。“知乎治校”现象的内在机理:高校网络生态秩序失衡;高校舆情管理机制薄弱;网络思想政治教育缺位。化解高校网络舆情的对策:(一)建构“以序为美”的健康网络生态秩序;(二)创造“以生为本”的良好校园舆论环境;(三)加强“以育为主”的青年学生网络思想教育。关键词:知乎治校;高校网络舆情;新媒体中图分类号:G647文献标识码:A文章编号:2095-6916(2023)18-0114-04TheInnerMechanismandCountermeasuresofthePhenomenon􀆵ZhihuGovernanceFangChenHuaiyininstituteoftechnologyHuaian223003AbstractIntheinformationagetheInternethasbecomeasignificantbaseforideologicalandpoliticaleducationforyoungstudentsandtheemergenceofonlinepublicopinionchallengesuniversities􀆶governanceability.Internetpublicopinionincollegesanduniversitiesspreadsquicklyandcoversawiderangeoftopics.Negativepublicopinioninformationthrowscollegesanduniversitiesintothevortexofpublicopinionwhichnotonlydamagestheschool􀆶simageandreputationbutalsothreatenscampussafetyandstabilityandrequestsanewconnotationandrequirementtotheworkofguidingInternetpublicopinioninhighereducation.Theinnermechanismofthephenome-nonof􀆵ZhihugovernanceisanimbalanceinInternetecologicalorderatcollegesanduniversitiestheweaknessofpublicopinionmanage-mentmechanismandtheabsenceofideologicalandpoliticaleducationontheInternet.Countermeasuresforresolvingthisinclude1establishingahealthyInternetecologicalorderwith􀆵orderisbeauty2fosteringapositiveand􀆵student-orientedcampuspublicopin-ionenvironmentand3strengthening􀆵education-orientedInternetideologicaleducation.Keywords􀆵Zhihugovernancenetworkpublicopinionincollegesandun...