40TheBigIdeaStartanEntrepreneurialRevolutionDanielJ.Isenberg94SustainabilityStrategiesforGreenProductDevelopmentGregoryUnruhandRichardEttenson.e:::t:IJUNE2010~114ManagingYourselfTurntheJobYouHaveIntotheJobYouWantAmyWrzesniewski,JustinM.Berg,andJaneE.Dutton••HBR.ORG,IillANAGINGCHANGEHOWTODOITWHENTODOITPAGE53SmarterbusinessforaSmarterPlanet:Over1,500CEOsaretacklingcomplexitywithcreativity.Seehowthey'regettingitdone.Morevolatileandcomplexthaneverbefore,thebusinessclimatehasforeverchanged.IBMfoundthat79%ofCEOsexpectincreasedglobalcomplexity,yetonly49%feelprepared.Butforward-thinkingCEOsareactuallyfindingwaystocapitalizeonthis.Thefindingsareinthe2010IBMGlobalCEOStudy,thelargeststudyofitskind.Fromtace-to-taceconversationswithover1,500CEOs-fromcompaniesofallsizes-across60countriesand33industries,IBMidentifiesfourtypesoforganizationsanddistinguisheswhatsuccessfuloneshaveincommon.Notonlydoesthestudygiveyouaccesstoexecutive-levelthinking,itservesasaroadrnapforsmarter,morecreativeleadership.Asmarterbusinessneedssmarterthinking.Let'sbuildasmarterplanet.GetCapitalizingonComplexity:InsightsfromtheGlobalChiefExecutiveOfficerStudyatibm.com/ceostudy7.OneinaseriesofC-suitestudies.www.WorldMags.net&www.Journal-Plaza.netwww.WorldMags.net&www.Journal-Plaza.net(1M,the(1M~,tJ'no:rn.~FInliI'IlthepInllX1<1nba»".'osrJlil!li'O)8I.\IsQss.MadnsCor'Il.~""""Y~_0hIpro).I;liI'Il_I\YI'I€I$rnqtbettadem.vl
