社会体育学2023年(第13卷)第2期当代体育科技(ContemporarySportsTechnology)“双减”政策下学生课外体育活动的需求涌现与推广策略张珠文1严津2*(1.山东大学体育学院山东济南250061;2.宁夏大学体育学院宁夏银川750021)摘要:基于“双减”政策背景下课外体育活动开展的机遇与挑战,从需求出发研究课外体育活动的科学推广,提升课外体育活动开展的精准供给水平。该文采用文献资料法、问卷调查法对学生课外体育活动需求进行研究。解读“双减”政策,分析“双减”政策下课外体育活动的机遇与挑战。研究表明,Kano模型分析学生对课外体育活动满意度指标,包括3个基本型、6个期望型和1个反向型;根据Better-Worse敏感性构建5W-1C推广模型,可有效促进课外体育活动开展。关键词:课外体育活动“双减”政策Kano模型模型构建中图分类号:G812.45文献标识码:A文章编号:2095-2813(2023)02-0109-04DemandEmergenceandPromotionStrategyofStudents'ExtracurricularSportsActivitiesunderthe"DoubleReduction"PolicyZHANGZhuwen1YANJin2*(1.SchoolofPhysicalEducation,ShandongUniversity,Jinan,ShandongProvince,250061China;2.SchoolofPhysicalEducation,NingxiaUniversity,Yinchuan,NingxiaHuiAutonomousRegion,750021China)Abstract:Basedontheopportunitiesandchallengesofextracurricularsportsactivitiesunderthebackgroundof"doublereduction"policy,scientificpromotionofextracurricularsportsactivitiesisstudiedaccordingtotheneeds,soastoimprovetheprecisesupplylevelofextracurricularsportsactivities.Thispaperstudiestheneedsofstudents'extracurricularsportsactivitiesbymeansofliteraturereviewandquestionnairesurvey.Explainthe"DoubleReduction"policy,andanalyzetheopportunitiesandchallengesofextracurricularsportsactivitiesunderthe"DoubleReduction"policy.TheresearchshowsthatKanomodelanalyzesstudents'satisfactionwithextracurricularsportsactivities,includingthreebasictypes,sixexpectationtypesandonereversetype;Building5W-1CpromotionmodelbasedonBetter-Worsesensitivitycaneffectivelypromotethedevelopmentofextracurricularsportsactivities.KeyWords:Extracurricularsportsactivities;"DoubleReduction"policy;Kanomodel;Modelbuilding2021年7月,中共中央国务院办公厅印发《关于进一步减轻义务教育阶段学生...